Below is a recent cover of The Lancet. The Lancet does a pull quote (an excerpt from an article inside) on every cover. I just wanted to draw your attention to a little detail that shows this is done by pros. The opening quotation mark. Look at how it’s placed compared to the text below it. It pokes out a bit compared to the lines below.
Hung punctuation
Hung punctuation
Hung punctuation
Below is a recent cover of The Lancet. The Lancet does a pull quote (an excerpt from an article inside) on every cover. I just wanted to draw your attention to a little detail that shows this is done by pros. The opening quotation mark. Look at how it’s placed compared to the text below it. It pokes out a bit compared to the lines below.